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大家学习网北大曹其军老师英语阅读理解20篇阅读理解单项练习Passage1In 1939 two brothers,Mac and Dick McDonald,started a drive-in restaurant in San Bemadino,Califomia.They carefully chose a busy corner for their location.They had run their own businesses for years,first a theater,then a barbecue restaurant.,then another drive-in.But in their new operation,they offered a new,shortened menu:French fries,hamburgers,and sodas.To this small selection they added one new concept:quick service,no waiters or waitresses,and no tips.Their hamburgers sold for fifteen cents.Cheese was another fourcents.Their French fries and hamburgers had a remarkable uniformity,for the brothers had developed a strict routine for the preparation of their food,and they insisted on their cooks'sticking to their routine.Their new drive-in became incredibly popular,particularly for lunch.People drove up by the hundreds during the busy noontime.The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened.They were content with this modest success until they met Ray Kroc.Kroc was a salesman who met the McDonald brothers in 1954,whenhe was selling milkshake-mixing machines.He quickly saw the unique appeal of the brothers'fast-food restaurants and bought the right to franchise(特许经营)other copies of their restaurants.The agreemebbs.TopSage.com大家学习网nt struck included the right to duplicate the menu.The equipment,even their red and white buildings with the golden arches ()Today McDonald's is really a household name.Its names for its sandwiches have come to mean hamburger in the decades since the dayRay Kroc watched people rush up to order fifteen-cent hamburgers.In1976,McDonald's had over 1 billion in total sales.Its first twenty-two years is one of the most incredible success stories in modern American business history.1.This passage mainly talks abortA)the development of fast food servicesB)how McDonald's became a billion-dollar businessc)the business careers of Mac and Dick McDonaldD)Ray Kroc's business talent2.Mac and Dick managed all of the following businesses exceptA)a drive-inC)a theaterB)a cinemaD)a barbecue restaurant3.We may infer from this passage that.A)Mac and Dick McDonald never became wealthy for they sold their idea to Krocbbs.TopSage.com大家学习网B)The location the McDonalds chose was the only source of the great popularity of their drive-inForty years ago there were numerous fast-food restaurantsD)Ray Kroc was a good businessman4.The passage suggests thatA)creativity is an important element of business successB)Ray Kroc was the close partner of the McDonald brothersc)Mac and Dick McDonald became broken after they sold their ideas to Ray KrocD)California is the best place to go into business5.As used in the second sentence of the third paragraph,the wordunique"meansA)specialC)financialB)attractiveD)peculiarPassage2You're busy filling out the application form for a position you really need;let's assume you once actually completed a couple of years of college work or even that you completed your degree.Isn't it tempting to lie just a little,to claim on the form that your diploma represents abbs.TopSage.com大家学习网Harvard degree?Or that you finished an extra couple of years backat State University?More and more people are tuming to utter deception like this to landtheir job or to move ahead in their careers,for personnel officers,likemost Americans,value degrees from famous schools.A job applicantmay have a good education anyway,but he or she assumes that chances of being hired are better with a diploma from a well-known university.Registrars at most well-known colleges say they deal with deceitful claims like these at the rate of about one per week.Personnel officers do check up on degrees listed on application forms,then If it turns out that an applicant is lying,most colleges are reluctant to accuse the applicant directly.One lvy League school calls them“impostors骗子”;another refers to them as“special cases.”onewell-known West Coast school,in perhaps the most delicate phraseof all,says that these claims are made by "no such people."To avoid outright(彻底的)lies,some job-seekers claim that they“atended"or "were associated with"a college or university.After carefully checking,a personnel officer may discover that "attending"meansbeing dismissed after one semester.It may be that "being associatedwith"a college means that the job-seeker visited his younger brother for a football weekend.One school that keeps records of false claims says that the practice dates back at least to the turn of the century -that's when they began keeping records,anyhow.bbs.TopSage.com大家学习网If you don't want to lie or even stretch the truth,there are coMPAnies that will sell you a phony (diploma.One coMPAny,with offices in New York and on the West Coast,will put your name on a diploma from any number of nonexistent colleges.The price begins at around twenty dollars for a diploma from "Smoot State University."Theprices increase rapidly for a degree from the "University of Purdue."As there is no Smoot State and the real school in Indiana is properlycalled Purdue University,the prices seem rather high for one sheet ofpaper.6.The main idea of this passage is thatA)employers are checking more closely on applicants noB)lying about college degrees has become a widespreadproblemc)college degrees can now be purchased easilyD)employers are no longer interested in college degrees7.According to the passage,"special cases"refers to cases whereA)students attend a school only part-timeB)students never attended a school they listed on theirapplicationbbs.TopSage.com
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